Bolton’s visual branding, communications & signage specialists Impression launch new website

Visual Branding With Impact

Over the last few months, we’ve been refreshing the way we communicate our services to better describe our clients’ experiences and the difference Impression makes for their businesses.

Staying true to the logo and brand visuals we’ve established great recognition with, we’ve introduced ‘Visual Branding With Impact’ as a strapline. Impression is more than a signage or print company; we work with clients throughout every stage of a project, producing exciting concepts, new ideas and professionally-designed visual branding solutions which are scalable and delivered on time and on budget.

Our clients come to us looking for impact. Whether that’s greater footfall for an event, high street visual engagement that leads to more sales or wayfinding signage that helps people to find their way – and much more in between – our Impression team creates the impact needed to meet our clients’ goals.

Consult-Design-Create-Deliver

Helping us to communicate how our projects are delivered to make that all-important impact, we’ve introduced our process flow ‘Consult-Design-Create-Deliver’.

Throughout our new website you’ll see how each stage enhances a project, producing excellent outcomes for our clients whilst delivering complete visual branding, communications and signage solutions. Our team is at the heart of everything we do, and Consult-Design-Create-Deliver emphasises the importance of every Impression team member from a project’s start to its successful conclusion.

Read more about each stage of an Impression project:

Consult

Design

Create

Deliver

Impression visual branding projects

On the new site, visitors can explore more detailed content featuring projects we've delivered across a range of sectors. Starting with focus on the Bolton Food & Drink Festival, Jodrell Bank, Craghoppers season campaign launches and the Together commercial office space rebrand, we'll continue to add more projects and images to the site regularly. 

Read more about our featured projects

Why the new website?

We wanted to communicate all those themes that make Impression a unique, reliable and well-established business, trusted by some of the most recognisable names on the high street and regionally throughout Bolton, Manchester and the North West.

Impression’s had a great first 12 years in business, and the new website helps us to look forward to the next 10 with confidence in our brand messages and the work we do. We’re an exciting company with fantastic people and an exceptional portfolio – the new website shows that off and gives new insight into our work.

Impression Directors Martin Lyons and Carl Webster comment on the website project:

“Having established Impression over the last 12 years as a successful visual branding partner to leading regional and national organisations, it was important to us to communicate not just the work we do but the way we do it.

By talking about our ‘Consult-Design-Create-Deliver’ process, we can now really focus on the quality and attention we give to every stage of a project, resulting in impactful work for our clients that delivers the outcomes they’re looking for.

We’re excited about the launch of our new website, which contains much greater detail about the value Impression delivers and shows off our projects with great imagery and detailed content. We’ll continue to develop the site, which gives us a solid platform to build Impression further over the years to come.”

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We worked with Ally Marketing Agency throughout our website redevelopment, including marketing consultancy to define our brand messages followed by website design, copywriting, build, test and launch.